Sharon is a solution-focused strategic & creative thinker with extensive experience in building & engaging online communities. Well-versed in a wide range of social, digital & marketing expertise, she is skilled in interpreting & getting to the heart of key brand messaging, while also understanding completely the motivations of the target audience. She encourages the development of meaningful consumer insight, is business minded & focused on measurable outcomes. Passionate about what’s new & current, she loves solving challenges for companies & brands by creating & researching new ways to make things work better.
Sharon is a founding member of The Good Summit & strives to promote tech for good, as an enabler for human collaboration & inclusion, & has co-ordinated the online journey of over 300,000 women for Ireland’s largest parenting community, everymum. Now part of Zahra Media Group, she works on the planning and execution of cross-channel communications & campaign planning for well-known brands such as Skoda, Unilever & SuperValu with a dedicated commitment to facilitating relevant communications which add value at all times.